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6 Minutes on Wednesday: Social Focus

Take 6 minutes today to plan your social approach!

Minute 1:    I am known for (two to four things) today. By this time next year, I want to be known for (two to four more things)

Minute 2:   My public visibility program includes: x, y, and z .  Examples:  Buy Google URL, Jump into LinkedIn:, Blog – Be Brave and start one! ,     Tweet!

Minute 3:  Grow a core community of enthusiasts to:   Build a loyal brand army that makes your success their cause, Harness their goodwill to generate insight, Increase your engagement in important conversations

Minute 4:  Examination:  Is social media right for your business? Is your community online? Find out which platforms they prefer and what they need from you.

Minute 5:  Engagement: How can you bring value to the conversation? What can you add that will engage your target audience & influencers?

Minute 6:  Execution & Experimentation:  You need a plan. Start small, but have a roadmap for engagement and experimentation short/long term. Remember that even experimentation is a process – you must have anticipated outcomes and be systematic.

3 Comments

  1. dunksr

    Hi, I’ve taken the plunge and have been actively involved in social media for the last two weeks. There are two huge benefits I have found

    1) Being immersed in the ‘stream’ of twitter information has sparked off lots of new ideas, many of which I have used at work and to chat to my clients.

    2) Blogging about them has forced me to write them down, and to crystallise them in to a coherent message.

    All I need to do now is make sure it doesn’t take over my life 🙂

    • Sandy Carter

      Very cool usage!!!! Keep me posted.

  2. Cheryl's Creative Services

    Reblogged this on Cheryl's Creative Services.

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