August 2013

Sweet tea and screen doors. Social Businesses could learn alot from them!

By |August 6th, 2013|

Yes, I am southern pure as they come!  I love my sweet ice tea, grits with butter, screen doors, and Kudzu. In the summer, the screen door is an essential element of everyone's home.  The screen door's entire point is that it's not a barrier.  Its job is to open easily.  It is a welcome [...]

April 2013

March 2013

Social Business Adoption Best Practice #9: Brand Army!

By |March 25th, 2013|

Happy Monday and grab that coffee!!! Today's Social Business Coffee Break is about forming that important Brand Army! Let me know your thoughts!

February 2013

Diving in Bonaire: 5 lessons of the coral reef & the Social Ecosystem! #ibmsocialbiz #socbiz

By |February 27th, 2013|

Last week I was on vacation and finally got to dive in Bonaire!  We went with Bob from http://vipdiving.com!  They were great.  Even though I had a back injury, they helped me tremendously to dive safe and took us to 2 amazing dive sites!!!  I'd highly recommend them to you!!!! So what did we see [...]

July 2009

BlogHer — Fiskar’s Use of Fiskateers!!! Great social networking case study!

By |July 23rd, 2009|

Fiskars! 360 year old brad is the second case study at BlogHer. Three talented women spoke: Angela Daniels, Carrie Woodward, and Suzanne Fanning How did social media start at Fiskars? They started with what do people think of when they think of the brand Fiskars. They wanted to build an emotional bond with Fiskars. They [...]