Social Business Sandy

BIZTECHBUZZ in the world of social, cognitive, IoT and startups

Category: culture

Three Cultures of Innovation

I just moved from NYC to San Francisco.  I was preparing a blog on some of the differences that I have seen but I listened to Meetup speaker and he showed this graphic! Interesting!

left coast

Social Business Lesson: What is reflected?

As I was at the beach this summer, I caught this gorgeous picture of the moon reflecting on the water!

moonlight

It got me thinking about how social reflects your company’s culture and for you personally, your personal brand.   Social really reveals all the parts of your culture — good , bad, and neutral.

The moon’s shine above in the picture is ampliflied by the water, just as your company’s cultural elements are amplified by social.

One of my favorite quotes is:

“Social doesn’t transform your culture.  It reveals your culture.”

This fact is why i advise my clients to do a cultural assessment before starting down the social path.

Here’s a quick tidbit of that assessment.    And I’ll leave you with this question.   What does social reveal about your culture?!

culture