Archive for the ‘Marketing 2.0’ Category


Day 3 of SXSW: Women in Tech, Startups, Content, Meerkat, IBM Cloud Trending

March 16, 2015


Love Growth Hacking? How about Career Hacks — Download the ebook!

March 15, 2015

Join me in this Geek Girls Are Chic community!   Community

And download this ebook!

cover geek girls



SXSW! Geek Girls Are Chic with Girls Who Code! Five Career Hacks on Sunday at 11AM CST!

March 11, 2015

Come on Sunday to see Geek Girls are Chic:  5 Career Hacks!  We’ll be in Ballroom A at the Austin Convention Center on Sunday, March 15th. Our session begins at 11:00AM Central. Visit this link to add our session to your SXSW schedule!

Geek Girls Are Chic

I’m so thrilled that I am sharing the stage during a SXSW featured session with one of my favorite organizations:

  • Girls Who Code! Joining me will be Elizabeth Caudle, Director for Girls Who Code. Elizabeth’s background is rich in STEM-type roles where she has been a supporter and leader of organizations dedicated to advancing educational opportunities around the globe!

During our session, Elizabeth and I will discuss women’s participation in tech-related fields, why there are fewer women graduating with a technical degree, and why women are not rising in the tech ranks or startup businesses. We’ll tackle these issues, as well as discuss how the tech industry can benefit from innovations from women. We’ll discuss why more women need to take risks and embrace failure and build the courage the shatter the glass ceiling! We’ll also share with you 5 career hacks that can help you strategize your approach to grow your career!

Here’s a taste of what we’ll share with you:

  • Doing your homework is a MOOC point
  • Be an Open API
  • Define your “ALL”

Watch my short video to get a taste of my session with Girls Who Code!

And after the session, be sure to join me at the SXSW Bookstore where I’ll be signing copies of my books. Come by, say “Hi!” and share your ideas with me! I promise, it’ll be a lively debate!

cover geek girls

Whether you are a woman or man, parent or business owner, this is a must-see session!


New Startup: The Smartphone Device That Will Be Able To Detect Cancer In Your Breath

February 27, 2015

Compliments of Ray Hammond who alerted me to this cool Startup!   A device developed in Israel called the “NaNose” is claimed to be able to detect cancer and other illness simply by sampling human breath.
NaNose is now being ported to be available on a smartphone as an add-on called “The Sniff Phone”.
By identifying the special “odour” emitted by cancer cells, it is claimed the NaNose system can detect the presence of tumours, both benign and malignant, more quickly, efficiently and cheaply than previously possible.

It is claimed the system is 90 per cent accurate.


Happy Valentine’s Day with a Social Business Twist!

February 13, 2015


What is a Meme? Is it important?

February 9, 2015

To be your Social Best, you must be authentic!

February 5, 2015

In a recent study, the #1 characteristic across B2B and B2C is that those using Social be Authentic.

But what does this mean?

Authentic is when we are true to ourselves and celebrate the diversity of unique leadership character.  We act fairly and build trust in every environment, even when it’s tough to do.  We are self aware and never let business pressures and stress prevent us from leading with integrity and respect.

What do you see authentic as?


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