1. Leads developed through employee social marketing convert 7x more frequently than other leads (Source: IBM)
Wow! Employees are becoming the new sellers!
2. Sales reps using social media as part of their sales techniques outsell 78% of their peers (Source: Forbes)
Developing a relationship online makes a big difference!
3. 77% of buyers are more likely to buy from a company whose CEO uses social media (Source: MSLGroup)
It starts Top Down!