BizTechBuzz

Things of Note in the World of Social, Cognitive, IoT, and Startups!

Alan Godfrey, Bazaarvoice: making the social firehose useful!

As Alan Godfrey, North American Retail, Bazaarvoice points out, digital engagement with the consumer is everything, whether it be via social, mobile or other channels.

Bazaarvoice, a word-of-mouth content company, helps brands understand who is buying what and why. Their ratings and reviews platform helps retailers in many ways, including the placement of products in stores!

Learn more about building customer engagement with Bazaarvoice!

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