Social Business Sandy

BIZTECHBUZZ in the world of social, cognitive, IoT and startups

Social Media in Dubai and beyond!

I was just in Dubai and heard from some of our clients that they are facing challenges they’ve never experienced before. At the same time external factors in their environment are forcing downward pressures on their businesses, they must still achieve growth targets/metrics and reduce costs… and they must execute with even greater speed than ever before. They are still looking to invest in critical areas but they are urgently searching for clearer solutions that deliver results to the bottom line with immediate value for their customers.

Part of what I saw was investment in technology like SOA and BPM! But I also saw a lot of Social Media interest as well!

Take for instance this!

“It took us less than three months and less than 10,000 USD of investment to get our social media platform working for our business, we estimate that it has saved us at least 100,000 USD in sales, promotion and advertising costs over the past twelve months and that is without calculating the time saved by receiving super qualified opportunities.  From the perspective of our business social media just works and delivers significant value to our operations” Alan Condron Concur “

Also see this! A Super Cool vision for a Green City! — displayed on YouTube! Amazing! Marketing 2.0 goes around the world!


  1. Assalamualaikum Ms. Carter.

    I attended the seminar you gave at the American University in Dubai. Just wanted to let you know that I really enjoyed it and it was an eye-opener to many previously unexplored possibilities for my career.

    As they say in Arabic JazakAllah (Allah bless you)!

  2. продам Форд-Фокус 2008 года за 200 тр. торг возможет. срочно!!!
    +7 960 200 9209

  3. This doesn’t surprise me, H2O New Media have grown to be one of the largest agencies for Social Media in Dubai, they have been building platforms for companies like IIR, Turret, UBMI and are pretty much behind most of the PR agencies social media efforts. They have just set up here in the UK as I have been working with them. I honestly think this company will go a long way, they really know their onions so to speak.

  4. Hi I just found this through our monitoring, thanks for the note. Just to let you know that H2O hasn’t built anything for IIR, we work with them in other areas of their business.

    I guess you have been speaking to our UK guys. Thanks for the post –

    Steve Vaile
    CEO of H2O New Media

  5. Its WonderFul Post, Excellent work, keep it up

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