At the last TieCon event in San Fran, some got to go on a Tesla tour!  What a great set of learnings but of course, loving social, I took away the following on Tesla, featured in an article in Fast Company, Musk lists 4 lessons we can all benefit from:

1. Own your executive brand – If you don’t somebody else will

2. Humanize your brand

3. Don’t show up and then fall silent

4. Use Twitter as a leadership tool