A Social Business engages its client constantly … participating in the dialogue!  In order to do that, you have to leveraging the social tactics when your client is online! 

I loved the below infographic (complements of Argyle Social) that shows many companies are off on their engagement timing!   Are you one of those?!

 When are we posting?  Timing needs to be strategic
Engagement varies by B2B or B2C:
Weekdays vs Weekends:  Do you have the team at the right time?!