BlogHer is one of my favorite content networks and events. So I was very excited to have the opportunity to talk to co-founders Elisa Camahort Page and Jory Des Jardins.
We talked about developing more opportunities for women in tech, why when thinking mobile you need to think tablets, and how in certain markets every blogger needs to be a pinner.
Wondering what are key trends you need to know when building your social plan? Come find out in these fun/interactive sessions proposed for SXSW 2014!
First, you need to remember that social is a global phenomenon. You can engage with folks in Nairobi, New York or Naples. But… we all have cultural differences, and if you fail to take these into account you run the risk of becoming a social zombie:
Second, unleash the vast power of social by tying it to those other big trends in technology right now: big data and analytics. Apply social across all your business processes, create an environment of expertise and trust, and develop a corporate culture that embraces collaboration:
Have you set your New Year’s Resolutions yet? I am still working mine but today as I sat down with one of our clients, and his New Year’s resolution was social leadership.
What does a Social Leader look like? Act like?
Here’s what we agreed were the top 10 attributes (thoughts?)
Transparent
Non believer in silos
Authentic
Likeable
Collaborative
Comfortable with fast decision making
Explorer of new tools
Active in both internal and external networking
Actively looks for new ideas from employees and clients
Passionate about engagement and dialogure
Would this challenge to be a great social leader in 2013 be a New Year Resolution for you?