Category: Marketing 2.0 (Page 8 of 33)
Two winners for SmartCamp Austin 2014 were selected yesterday: a nearly unanimous popular vote from the public audience for BeehiveID and a clear Mentors choice for eyeQ Insights.
Event Highlights:
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Standing room only with 120+ attendees
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Two winners selected: a nearly unanimous popular vote from the public audience for BeehiveID and a clear Mentors choice for eyeQ Insights.
The EcoD Designcamp Team joined for the grand finale !!!
Happy Monday and welcome to our Coffee Break!
Today, we are going to see how buildings become smarter with big data, analytics, and cloud. These “smarts” are important to help companies to optimize their office space.
I love this Macy’s story of their use of Big Data and Social almost as much as I love shopping!!!!!
And read this case study! The highlights are:
- Macy’s wanted its online store to offer a more personalized shopping experience so they established a more engaging and data driven website.
- With IBM Big Data & Analytics, customer preferences can be combined with recent purchase histories to create personalized recommendations and promotions.
- The result, called “My Macy’s,” is a sweeping initiative designed to embed a customer-centric philosophy into every aspect of the company’s operations.
http://www.ibm.com/smarterplanet/us/en/madewithibm/stories/#!story/20
Do you remember when we did the 5 Social Business Surprises? One of those was Germany’s leadership of the world in Social Business especially inside of companies.
Now, 2 years later, we see that the social business landscape in Germany is growing in leaps and bounds. According to forecasts by the Experton Group, social business investments for communication and collaboration in Germany are set to grow by more than 50 percent per year from 2013 to 2016.
The number of social business solutions available on the market is growing at the same rapid pace. To help customers make decisions within this environment, the Experton Group identified and assessed around 100 social business offerings. The Social Business Vendor Benchmark 2014 is the first extensive comparative study of its kind in Germany.
A must watch!
YEA! Today, IDC announced that for the fifth consecutive year, IDC ranked IBM the #1 company in worldwide market share for enterprise social software. According to IDC’s analysis of 2013 revenue, the worldwide market for enterprise social software applications grew from $968 million in 2012 to $1,242 million in 2013. 1
Today more organizations aspire to become a Social Business. Leading organizations – including 75 percent of the Fortune 100 – are transforming how they connect, collaborate and get work done using IBM enterprise social software.
You guys all know I love basketball so I love our infographic looking at the progression.
THANK YOU to all of our CLIENTS who made this happen!