BIZTECHBUZZ in the world of social, cognitive, IoT and startups

Category: Blogs (Page 1 of 24)

Macy’s is dressing each customer with data and social!

I love this Macy’s story of their use of Big Data and Social almost as much as I love shopping!!!!!

And read this case study! The highlights are:

  • Macy’s wanted its online store to offer a more personalized shopping experience so they established a more engaging and data driven website.
  • With IBM Big Data & Analytics, customer preferences can be combined with recent purchase histories to create personalized recommendations and promotions.
  • The result, called “My Macy’s,” is a sweeping initiative designed to embed a customer-centric philosophy into every aspect of the company’s operations.

http://www.ibm.com/smarterplanet/us/en/madewithibm/stories/#!story/20

IBM is #1 for the 5th year in Enterprise Social Software! A COOL Infographic

YEA!  Today, IDC announced that for the fifth consecutive year, IDC ranked IBM the #1 company in worldwide market share for enterprise social software. According to IDC’s analysis of 2013 revenue, the worldwide market for enterprise social software applications grew from $968 million in 2012 to $1,242 million in 2013. 1

Today more organizations aspire to become a Social Business. Leading organizations – including 75 percent of the Fortune 100 – are transforming how they connect, collaborate and get work done using IBM enterprise social software.

You guys all know I love basketball so I love our infographic looking at the progression.

THANK YOU to all of our CLIENTS who made this happen!

 

WINNER Infographic_social_software_2010-2014_FINAL

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