Pacesetters — what do they do differently?

Exclusive 2014 Business Tech Trends study webcast: Do you know the key characteristics of Pacesetters?
By Sandy Carter

If you are like me, you are very intrigued with how successful people and companies do things. They are always one step ahead of everyone else! How do they know what to do to be successful?

These successful companies – called Pacesetters – have always intrigued the industry, and the IBM Center for Applied Insights decided to find out how they do it. They surveyed over 1,400 decision-makers in 15 industries across 5 continents to get a current global snapshot of how companies are using key technologies to stay ahead of the pack. They found that Pacesetters are using Cloud, Analytics, Mobile and Social to drive more business outcomes.

But how do they do this? How do they stay ahead of the fray when so many are using the same technologies?

On August 21st, we’ll reveal the findings during a webcast with the release of the 2014 Business Tech Trends study. We’ll share with you the key characteristics of Pacesetter companies. In addition, we’ll turn this information into actions and ideas that will help you approach the market more effectively.

Learn more about my webcast in this short video.

Joining me for the webcast will be Ray Wang, Principal Analyst, Founder & Chairman at Constellation Research, Inc., and Susanne Hupfer, Research Lead for the study from the IBM Center for Applied Insights. We’ll also hear from IBM Business Partners Pitney Bowes, Esri, Hootsuite, and Fiserv to get their point of view.

I know you will find this webcast to be very informative. Don’t forget to register and join me on August 21! Do not miss this great opportunity for valuable insight! Discover what it means to be a Pacesetter!