Monthly Archives: June 2011


June 2011

Social Business: Women vs Men on Social “Networking” + TIPS #socbiz #ls11 #getsocial11

By |June 29th, 2011|

@RODINCoglinMil sent me an article on Women vs Men on LinkedIn.  She asked my thoughts about it.The report is from LinkedIn -- looking at where Women are great Social Networkers and which industry they are not!   Intersting to me -- is that Women ReTweet Men more than women, and Men ReTweet Men more than women! [...]

Social Business — What is a Social Business Digital Council? #socbiz #ls11 #getsocial11

By |June 27th, 2011|

Every Monday we will introduce a new "Social" word!  Today's word is Social Business Digital Council.   What is it? A Social Business Digital Council is a cross organizational body (marketing, HR, product development, supply chain, customer service, and more).   In the most successful cases, it is co chaired by a line of business and IT.   The [...]

Lowe’s ROCKS Social Business at #e2conf !!! #socbiz #getsocial11

By |June 24th, 2011|

I had the pleasure to meet with Lowe’s Andy Carusone at E2.0 and hear about the amazing results that they have achieved.  I loved his style and approach in his success case for Social.  400 Communities active and engaged! How did they do it? Three key points from Alex Williams's Blog interview! Discovery: The created a [...]

E2.0 – My Social Business THEATER presentation! Enjoy! #e2conf #socbiz #getsocial11

By |June 23rd, 2011|

Gang: I had a great standing room only Theater presentation this week at e2.0.   I love sharing our experiences both the great successes and what we learned from mistakes! Since I've had a lot of requests, here's my link to the slideshare posting!

Community Managers CRITICAL for Social Business Success! #e2conf #socbiz

By |June 22nd, 2011|

I had the HUGE pleasure of meeting today with a group of 10 community managers along with Rachel Happe and Rawn Shah from IBM!  Read this great piece of work by Rachel on 2011 Community Manager report! The bottom line is I believe firmly before of the important of Community Management and now am [...]

E2.0 – IBM Dachis Breakfast with the World Class Social Business Council! #socbiz #e2conf

By |June 21st, 2011|

This morning I had breakfast with the Dachis Social Business Council group sponsored by IBM at the Enterprise 2.0!  I am so excited with the announcement here from IDC.   IDC has named IBM the market share leader in social platforms for the second year in a row. According to IDC, the worldwide revenue for social [...]

Social Business – E2.0! What is a Social Business? #socbiz #e2conf #ls11 #getsocial11

By |June 21st, 2011|

I am here at E2.0!  Moving around a bit slowly but meeting some great clients all day today!  Tomorrow I have a client breakfast, a community manager lunch, a session at 1:30PM  and a book signing!!   I love that the conference this year is dedicated to Social Business!  But today I six clients ask [...]

Social Business – Word for Monday – Tipper! #socbiz #getsocial11

By |June 20th, 2011|

All! I wnt to start doing a new Social term each Monday for posting!   Mark those calendars to check in! We are beginning our Social Business Glossary! Tipper People who influence the rest of the clients and potential clients online and offline; usually about 5%-10% of your product or category’s population.     Tippers are [...]

#IBM #Centennial Day of Service! #Social Business Consulting! 3 Top Questions from Entrepreneurs!

By |June 16th, 2011|

I'm one in 300.000 plus giving back to communities around the globe today on IBM's 100th Birthday for the IBM Centennial Day of Service. I love giving back!  The event today was sponsored by Ginni Rometty and I invited all the women from IBM's Super Women's group!     The event I was at was done with the [...]

Social Business at MarketingProfs B2B Conference in Boston! #ls11 #mpb2b #socbiz

By |June 15th, 2011|

I was here today in Boston (yes, in person!! but with my purple paisley cane!) to keynote at MarketingProfs B2B Conference.   This conference is an exciting one as B2B marketing is using more and more social technqiues.  There were over 30 sessions having lessons learned and case studies on uses in real companies today.   [...]