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Tag: fashion

Fashion and Technology: 2 Ways to Engage Introducing Ta Dah Built on IBM Cloud

Today at IBM, we’re gearing up for The 360Fashion and Technology Awards in San Francisco: . We’re bringing together the world’s most talented technology startups and guest speakers, while looking at technology trends through the lens of fashion. While the event is sold out, we’re excited to announce a new way for you to engage with the fashion and technology conversation from wherever you are.
360Fashion Main Invite Tile
To continue the conversation around fashion and technology, take part in this one-day challenge facilitated by Ta-Dah, a new social media app where you can connect, challenge, compete and be entered to win a set of Beats by Dre headphones.
Interested in participating? Follow these simple instructions:
1. Download the Ta-Dah app at www.ta-dah.today
2. Upload a video that is up to 30 seconds in length
3. Share and gather votes for a chance to win a pair of Beats by Dre Headphones
4. A winner will be selected at 12 am PST November 4, 2015 and will be notified by email from Ta-Dah
The Ta-Dah app is a great example of an innovative solution running on IBM Cloud. This challenge is open to all.
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Join in the excitement of tonight’s event and follow the 360Fashion and Tech story on Twitter @IBMGE #IBM360F #IBMGE.
Good luck!

Gearing up for the “360Fashion and Tech Innovation Awards” in San Francisco November 3rd

Have you ever thought about deeper ways to create brand engagement, and get your customers to really experience your product?
In today’s technology driven world, there is no shortage of startups that have managed to magnify that moment of engagement using a multisensory, technology driven approach. One unique industry that has captured this form of multisensory innovation quite well is the fashion industry.
That’s why we’ve partnered with the 360Fashion Network, an international fashion technology company, to present the “360Fashion and Technology Innovation Awards” in San Francisco on November 3rd: https://ibm.biz/BdHxyF. Together we’ll spend the evening showcasing startup innovation in San Francisco through the lens of fashion.
  360Fashion Main Invite Tile
We’ll bring together top leaders from the worlds of technology, startups and fashion to show how the three interrelate, while connecting attending startups with early adopters, retailers and influencers to help them be successful in their unique, technology driven approaches to business.
The event will feature top global leaders who are paving the way in startup innovation, an exhibition, awards ceremony, and demonstrations from wearable tech companies, fashion startups and international apparel designers.
View the full agenda here and register to attend, it’s free: https://ibm.biz/BdHxyF.
Can’t make it? Learn a little bit more about using technology to magnify this moment of engagement with myself and Anina Net, CEO of Fashion360 in this SXSW 2016 Video.