Social Business Sandy

BIZTECHBUZZ in the world of social, cognitive, IoT and startups

Category: Social Business (Page 15 of 50)

2 Latin America Start-ups to watch! They Won Their Regional Finals by transforming industries!

November 20, 2014 / / 0 Comments

Two Latin American startups changing the way brands and bands interact with their fans!  These change moments will help to transform an entire industry!

Have you ever stood in line to hear your favorite local band? From my experience, that seems to be a universal thing to have to do to hear your favorite band perform. But what if you could just watch them live from your living room couch? What if you could participate to more personal performance delivered through an app?

That’s exactly what Netshow.me does! Winner and Judge’s choice of our SmartCamp Latin America Regional Finals, Netshow.me is a live-media channel for online marketing, promotion and performing! Their solution can literally strengthening the relationship between broadcasters and performers with their fan base! Live streaming broadcasts can give bands total freedom and autonomy to perform whenever and wherever they want. Very cool! Follow them on Twitter @Netshowme.

The People’s Choice award went to Store Level, a provider of real time in-store execution monitoring using crowd sourcing and mobile technology. Store Level’s mobile app allows consumers to execute social media-type missions based on the brands’ needs.

smartcamp_la_team

In exchange for their work, they can receive cash rewards! Think about the possibilities! Using Store Level, you could actually get paid helping out the brands you enjoy most! Simultaneously, brands can analyze the results directly from their cloud-based dashboard. Talk about a mobile workforce!

Congrats to our two winners, and we look forward to seeing Netshow.me at the SmartCamp Global Finals!

Helpful links:
Netshow.me -> https://netshow.me/
Store Level -> http://storelevel.com/

Social Business Is Growing and Morphing !

November 18, 2014 / / 0 Comments

I was re reading the recent ibm.biz/SocStudy on social business impact!  If you haven’t read it, please take the time to comb through it!

Some things that struck me! 

First, enterprises are rapidly adopting, investing in and achieving business outcomes from social.  In fact, Pacesetters, those who are exceeding in the market, are 4x more likely to embed social into both their internal and external processes!   43% of the best embed social into their processes but we need more to think this way!  Social is not a channel, but a more effective and efficient ways to transform business processes!

But how do they approach social?   Organizations tend to deploy clusters of capabilities together, each aimed at achieving a specific goal.  Most are driving both internal and external collaboration but the #1 social entry point for most organizations deploying is on a client engagement mobile app.

To ensure success, these organizations are building, educating and protecting the workforce.  82% of these companies also recruit their employees via social networks.

However, most of these organizations are using social analytics to support their decisions, not for making decisions.   For instance, 70% of those who are deploying social analytics still DO NOT USE THEM to influence marketing decisions – still rely on gut feel!!!!

Employees are critical in the battle for mindshare and relationships online!  43% of those deploying rely on employee evangelists to spread the word

Visit ibm.biz/SocStudy to read the full study and start driving your social business impact!

Entrepreneurs Win with Augmented reality ! Check this out!

November 5, 2014 / / 1 Comment

Imagine being able to see a printed car advertisement turned into 3D with your smartphone or mobile device. Or better yet, what if with your wearable device a board game came to life as a three-dimensional gaming experience? These scenarios are not fantasy; this is the world of WakingApp!

wakingapp

WakingApp, winner of SmartCamp Tel Aviv, is a startup that has developed solutions and a platform for creating advanced, interactive augmented reality with multi-user interaction, live data feeds, personalization, social activities, and live 3D games.

Here’s what is really cool about their platform: it will enable anyone to create augmented reality! With their “drag & drop” platform, it is easy for anyone to start creating a 3D experience!

Already, WakingApp is working on a variety of augmented reality apps for different clients’ marketing campaigns, including Nestle, Isuzu’s interactive newspaper campaign, and Interactive AR books and board games.

I say WakingApp just might change the way we approach ads and games for good! Congratulations to WakingApp! Follow them on Twitter @WakingApp.

Check it out!    http://www.wakingapp.com/

Digital tip of the week – How to change your Twitter handle

October 31, 2014 / / 0 Comments

Digital tip of the week  – How to change your Twitter handle

Yes, you created your Twitter handle a few years ago, without knowing so well what you were doing. And now you want to change it to a more professional looking name. You can do it easily by going to Settings and then “Username.” If your new name is available, you can change it, and instantly you will be @NewName, without losing a single follower.

All your Twitter posts, both new and old, will be rebranded with the new name. But any tweet or retweet you were mentioned in will still be under your old name, and will no longer be linked to your account, so think twice before you change your handle, because there is no step back once you do that.

Landmark partnership for Cloud-based analytics! IBM and Twitter!

October 29, 2014 / / 1 Comment

A partnership has just been announced  between IBM and Twitter!

This alliance brings together Twitter data together with IBM cloud-based analytics, customer engagement platforms, and consulting services.

The collaboration will focus on IBM analytics services on the cloud, a new set of applications providing data-intensive capabilities for the enterprise, and  specialized enterprise consulting.

Entrepreneurs and software developers will also be able to integrate Twitter data into new cloud services they are building with IBM’s Watson Developer Cloud or IBM Bluemix platform-as-a-service.

Check out Twitter’s blog!   https://blog.twitter.com/ibm

My Top 10 "Facts" of Big Data and Analytics from IBMInsight Today!

October 26, 2014 / / 1 Comment

There was an exciting start to IBM’s Insight conference in Las Vegas starting first with our Outstanding Partners !!!   And did you know that this is the LARGEST Big Data conference in the world!

As Bob Picciano said “Data is the WHAT; Cloud is the HOW, and Engagement is the WHY”

Here’s are just some of the exciting Facts that we’ve learned on the first day!

  1. 71% of companies planning to increase budgets for analytic systems and 60% of leading companies – compared to just 29% of lagging organizations – are increasing big data and analytics investment by double digits over the next two years.
  2. Most companies estimate they’re analyzing a mere 12% of the data they have, according to a recent study by Forrester Research. Is this good or bad?   Are they missing out on data-driven insights hidden inside the 88% of data they’re ignoring?
  3. >91% of big data deployments are planned to augment existing data warehouse not replace them
  4. From IBM’s Business Tech Trend Study, nearly 70% of leading companies say analytics are integral to how their organizations make decisions, compared to fewer than 20% of lagging organizations
  5. 89% of leading companies have mature big data and analytics capabilities – 2x more than lagging companies.
  6. 74% of leading companies have most of the big data and analytics skills they need – 2 times more than lagging companies
  7. 33% of leading companies have an enterprise-wide analytics strategy – nearly 7 times more than lagging companies
  8. More than 80% of leading companies plan to increase use of social and mobile analytics over the next two years
  9. 80% of all data is geo-spatially managed in some way –Robin Jones
  10. A medical record is worth twice as much as a credit card on the black market.

And my 2 favorite quotes of the day.  “Complacency is the early stage of irrelevance!” and “Innovation is key. Its engine sits on two pillars: Culture and Team”.

 

 

Digital tip of the week – How to write a perfect LinkedIn summary

October 24, 2014 / / 0 Comments

The summary section on your LinkedIn profile is your presentation letter to the world and the way you can encourage people to read on. Simplicity is key to have a good summary that will reflect and summarize the rest of your profile. Here are some recommendations:

  • It should be detailed, but concise. But try to use the 2,000 characters available leveraging key words and phrases related to the role and the business.
  • Be organized: try to not have your summary look too cluttered, instead break it up with Subheads and make it easy to read.
  • Include your contact information. Make it easy for people to find you.

Direct from India: Content Transformation on steroids!

October 21, 2014 / / 0 Comments

Imagine if you had access to a single platform that enabled you to create, manage, and convert multiple file formats. Think of it as content transformation on steroids!  One could literally save untold amounts of time and even resources with such a platform tool!

The SmartCamp India winner, Stelae Technologies, has such a solution!

smartcamp_india

Stelae Technologies’ solution, Khemeia, is an automated solution (secure on the cloud and on premises) that enables an end-to-end workflow for information management. With at least 70% of cost savings over current solutions, Khemeia is one platform for multiple file types (PDF, Word, ASCII, etc) and enables rapid turnaround times for converting files into multiple output formats (XML, S1000d, XBRL, etc.).

Stelae Technologies has many recognizable clients, such as Indian Air Force, Rolls Royce Aerospace, Wolters Kluwer, DCNS, Deutsche Bank, and PricewaterhouseCoopers.

Follow them @arunasch. I’d say they are already off to a great start!

Congratulations to Stelae Technologies!

Helpful link: Stelae Technologies -> http://www.stelae-technologies.com/

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