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Author: sandraanncarter (Page 60 of 137)

Pacesetters — what do they do differently?

Exclusive 2014 Business Tech Trends study webcast: Do you know the key characteristics of Pacesetters?
By Sandy Carter

If you are like me, you are very intrigued with how successful people and companies do things. They are always one step ahead of everyone else! How do they know what to do to be successful?

These successful companies – called Pacesetters – have always intrigued the industry, and the IBM Center for Applied Insights decided to find out how they do it. They surveyed over 1,400 decision-makers in 15 industries across 5 continents to get a current global snapshot of how companies are using key technologies to stay ahead of the pack. They found that Pacesetters are using Cloud, Analytics, Mobile and Social to drive more business outcomes.

But how do they do this? How do they stay ahead of the fray when so many are using the same technologies?

On August 21st, we’ll reveal the findings during a webcast with the release of the 2014 Business Tech Trends study. We’ll share with you the key characteristics of Pacesetter companies. In addition, we’ll turn this information into actions and ideas that will help you approach the market more effectively.

Learn more about my webcast in this short video.

Joining me for the webcast will be Ray Wang, Principal Analyst, Founder & Chairman at Constellation Research, Inc., and Susanne Hupfer, Research Lead for the study from the IBM Center for Applied Insights. We’ll also hear from IBM Business Partners Pitney Bowes, Esri, Hootsuite, and Fiserv to get their point of view.

I know you will find this webcast to be very informative. Don’t forget to register and join me on August 21! Do not miss this great opportunity for valuable insight! Discover what it means to be a Pacesetter!

The Africa Open Data Jam: Open Goverment, Open Data, and IBM Bluemix as the technology enabler!

I am a very big believer in crowdsourcing as part of a strategy. The US Government this week is doing just that strategy! They are hosting an interactive and fun session taking place as we speak @ Open Gov Hub in Washington, DC and broadcasted to US Embassies and IBM locations in Africa.

Open Data is a transformational trend in Open Governance that is generating empowerment and economic growth. We are focused on huge volumes of Open Data that are published everywhere generating amazing opportunities to improve quality of lives from water consumption to agricultural enhancement and traffic optimization. Of course, these are all part of being a Smarter Planet.

In the opening from Nick Sinai – US Deputy Chief Technology Officer– he emphasized that data is the new natural resource and its role in governments for serving citizens. He also discussed IBM’s role with Bluemix as the base for the Jam!

We have unleashed social collaborations as the catalyst to drive this transformation! I am such a huge believer in Social Business and in government. This OpenJam is a great example.

As IBM and the US Goverment (USDA, Whitehouse, and USAID) host this one-day Open Data Jam as part of the US-African Leaders Summit, it enables a global sharing of experiences in Open Data publishing. These are real use cases that demonstrate growth and empowerment, develop skills and capabilities, and build a global community of Open Data developers who can help Africa become an Open Data leader. Data.gov is making more and more data available.

As we all know, data by itself is not valuable. You need apps, and analytics! Cell phone technology (SMS and Voice) is key in reaching masses in rural Africa for 2 way interactions; both for collecting data as well as providing knowledge back to citizens as well as for apps! This is where IBM Bluemix comes in — it is a cloud based platform that facilitates fast app building!

We know we can’t solve many problems in a day, but we think this will be an important first step towards building an international community who can work together to move Africa forward!

Mobile initiatives create a competitive advantage for those who get onboard!

Pacesetters are gaining a huge competitive advantage using mobile as part of their daily lives. They are about 4 to 10 times more likely to be doing all the right things!! What are the right things? What are the key characteristics they exhibit to stay ahead of everyone else? Is your enterprise ready to be a Pacesetter?

I answer all these questions and more during my August 21st webcast. I’ll share with you the findings and next-steps based on the 2014 IBM Business Tech Trends study.

Register now for my webcast! It’s time for you to find out what it means to be a Pacesetter!.

Is your enterprise on par to invest in cloud with pacesetting organizations?

How much are enterprise companies planning to increase their investment in cloud technologies two years from now? Is your enterprise planning accordingly or do you need to rethink your strategy to stay competitive?!

The IBM Center for Applied Insights surveyed over 1,400 decision-makers in 15 industries across 5 continents to get a current global snapshot of how companies are using key technologies, like cloud, to stay ahead of the pack. And we’re ready to share with you what they learned! Register now for my webcast where I will reveal the answers to these questions and so much more. Join us on August 21, 2014 at 1:00 PM EST.

You DO NOT want to miss this webcast! Register now!

TD Bank's "Automated Thanking Machine" – Social at its best!

TD Bank is highly creative in their support of their clients.

They have been a leader in building and launching innovative social media programs and platform. A few years ago, TD bank introduced IBM Connections as its enterprise social media internally to employees, and recent years have seen the successful launch of programs like TD Helps, an online financial advice community, a North American Social Customer Service program on Twitter, and, last spring, the TD Aeroplan Customer Community.
 
On July 25th TD Bank rocked Client Service with a new FIRST!

They released another first among the banks, a video capturing customers and employees sharing some great moments as they surprise people with the “Automated Thanking Machine.” The Automated Thanking Machine thanked customers across the country in personal and unique ways, from a memorable encounter with a sports idol to a dream vacation for a young family, and many other moments big and small. Later the same day, at 2pm, they celebrated customer appreciation day by thanking customers on the phone, online and in all of branches with an envelope containing $20.  

The video has generated millions of views in a very short time and reaction has been overwhelmingly positive.  Check out the comments on Youtube or twitter to get a flavor.

We are delighted that people have embraced #TDThanksYou in the spirit it was intended – as a heartfelt show of appreciation —  with a message about the power of a thank you and how that can change someone’s day.

Looking ahead, they’re even more encouraged to continue to innovate and push the boundaries of what a bank, indeed a brand, can do on social to connect with customers and employees.

Hats off to the entire TD Bank team including one of the best marketeers in the business, Wendy Arnott!!!!

The 2014 IBM Business Tech Trends report: Raising the game

We can all see that cloud, big data & analytics, mobile, and social are becoming more and more important to businesses, but certain companies are using these transformative technologies to truly thrive and stay ahead of the pack! If you are like me, I’m sure that you are curious about the secret ingredients that make these companies successful while others might struggle.

The 2014 IBM Business Tech Trends report examines these successful companies – called Pacesetters – and looks at the key characteristics that they exhibit. And here’s the good news: I’m hosting a webcast for the public release of the Business Tech Trends report on August 21st, and you are invited!

Watch my video for further details:

Joining me for the webcast will be Ray Wang, Principal Analyst, Founder & Chairman at Constellation Research, Inc., and Susanne Hupfer, Research Lead for the study from the IBM Center for Applied Insights. We’ll also hear from IBM Business Partners Pitney Bowes, Esri, Hootsuite, and Fiserv to get their point of view. This will be a great webcast with tons of info!

Register now for the webcast. I know you’ll learn valuable info and discover the secrets of becoming a Pacesetter!

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