We’re seeing an incredible transformation in retail right now driven by Cloud-Analytics-Mobile-Social (CAMS)! Nowhere was this more evident than at the US Regional SmartCamp Finals recently. The winners chosen by our crack judging team of VCs and startup experts both had something in common: they are transforming the customer experience for retailers and brands.

eyeQ gathers data about in-store customers to help retailers understand how purchase decisions are made at the shelf. How does the customer react to a given product? What role does gender bias play? How much time are they taking to make a purchase decision? eyeQ collects all this information on the Bluemix cloud platform, giving brands better customer insight. (Follow them on Twitter @eyeQinsights)

Likewise, Rosie makes it possible for small and medium-sized brick-and-mortar stores to offer a robust online shopping experience for their customers. They collect data on a shopper’s buying habits and then translate that into an enhanced online shopping experience. Their platform brings together the whole retail supply chain to deliver exceptional customer experience. The mobile-based RosieApp lets customers keep control of when their key groceries run out and order and deliver them automatically! A powerful recommendation engine suggests relevant products. (Follow them on Twitter @RosieApp)

Winning their second People’s Choice Award, BeehiveID’s solution for authenticating online identities clearly has a popular following of supporters and customers. Their solution is a critical service in our increasingly mobile and online lives! (Follow them on Twitter @BeehiveID)

Congrats to all our winners! And we look forward to seeing eyeQ and Rosie at our SmartCamp Global Finals!

Helpful links:
eyeQ -> http://www.eyeqinsights.com/
Rosie -> https://www.rosieapp.com/
BeehiveID -> http://beehiveid.com/